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Svenska Tracab AB (TRAC) – Sweden
Svenska Tracab AB, is a Swedish company that creates real time digital sports content providing a unique end-user experience for the sports, media and entertainment industries. The sports content provided by TRAC is captured by its TRAC Image Tracking System™, a proprietary patented data capture and image processing technology. The uniqueness of its patented System is that it can detect the positioning of player activities in any sports arena, in real time, which in the case of football means positioning of 22 players, 3 referees and 1 ball 25 times per second and with an accuracy of below 1 decimetre.